Aidan Gray Home
Designer, manufacturer & wholesaler of handcrafted home furnishings
Operations at a Glance
Business growth was hindered by attempting to track inventory and orders solely with spreadsheets.
A system powerful enough to scale along with business growth but simple enough for a small company.
Exponential business growth through a central system to streamline all operations, including customer service and order processing.
The average homeowner can easily infuse their interior design style with ‘European Grandeur’,
thanks to the one-of-a-kind, meticulously handcrafted products architected by Aidan Gray Home, a leader in the home furnishings industry.
Aidan Gray Home’s modern furniture, antique reproductions, lighting, garden décor, and more incorporate authentic materials such as solid wood, rustic metals and antique mirror.
Aidan Gray Home focuses on the details in their European inspired, functional designs from the artistic technique in the finishes to the proportions to the understated elegance.
“Our company’s slogan is ‘Our Details, Your Style’ and in the history of the company, details are what make the difference.
When you look at one of our lamps it’s made to look like something you would find in a Paris antique flea market. There could be chipping and flaking of the paint, which is exactly what would happen with a real antique.
The attention to detail is what makes the difference and that’s what drives our company,” Derrick Ricketts, National Sales Manager explained.
Since Aidan Gray Home’s founding in 2003, they have grown tremendously. With an ever-expanding product line, increasing their customer base is a key component to continued growth.
Aidan Gray Home has greatly improved their customer service over the years and Acctivate Inventory Management Software has played an integral part in that refinement.
Spreadsheets reigned in Aidan Gray Home’s early years, hindering growth
Acctivate replaced spreadsheets in 2005 and the results have been incredible
The answers are in Acctivate
Acctivate puts all the information about each product at the forefront, which enables Aidan Gray Home to keep close tabs on their inventory in real-time and manage critical information, such as large quantity SKUs.
Acctivate’s Kitting feature gives Aidan Gray Home visibility into their products that are made on demand and as a result they have seen productivity gains in their processes.
Aidan Gray Home also gets the answers out of Acctivate in the form of reports, which is made possible with Acctivate’s built-in integration to Crystal Reports®. Acctivate offers 100+ standard reports out of the box and they can be customized and virtually any report can be created.
Aidan Gray Home works with Acctivate Consultant, Michelle Barr of Firefly Business Group on a variety of projects to improve their operations including creating Acctivate reports specific to their needs.
Maximizing Acctivate capabilities as an evolving company
As an innovative company, Aidan Gray Home’s business operations have evolved over the years to include additions such as B2B showrooms, independent sales reps nationwide, Gray Living (their retail store), and online sales via eCommerce websites.
As they have grown, Acctivate has been able to accommodate their needs with robust capabilities.
Web Store Integration
Acctivate integrates with several popular eCommerce platforms, including Adobe Commerce (formerly Magento) Commerce, which Aidan Gray Home uses for their web store presence.
This sales tool seamlessly works with Acctivate to supply nationwide independent sales reps with real-time information. If they are out at a store they have accurate inventory information, product pictures and the ability to enter orders that are automatically downloaded into Acctivate.
Improvements in customer service and order processing
Business Activity Management
Acctivate’s Business Activity Management feature manages and tracks virtually any activity, issue, follow-up, event or project. For Aidan Gray Home the feature helps a lot with customer service and order processing. With several divisions within the company, Business Activity Management is critical for collaboration and organization.
Ricketts described the improved communication that Business Activity Management brings to their organization.
Ease of use
Ricketts said the biggest pleasant surprise about Acctivate has been its ease of use.
Watch the national TV Segment featuring Acctivate as a small business technology and interviews with Derrick Ricketts of Aidan Gray Home…
Call us at 817-870-1311