Shopping, whether in a store or online, is often a trying experience that can leave you feeling frustrated and irritated by the time it’s over. Most of the time, negative shopping experiences are generally not related to the store or the employees themselves, but for our own, more personal reasons. But the moment a negative experience is a direct result of the retailer, you never feel the same way about doing business with them again.
When businesses don’t have a proper order management software system (OMS system) in place, both the customer and the business suffer. When you shop at high-end retailers, there is a reasonable level of expectation due to the big name and the big price of a product – you should have a relatively painless shopping experience. However, regardless of the size of a company, online or in store – without the right order management software – inventory confusions, purchase of unavailable items, unsatisfying returns, lengthy refunds and, in the end, dissolution of customer relationships are inevitable.
Should customers just begin to lower their expectations or should companies provide the assurance and consistency their customers expect? We all know the answer to this is the latter. Companies, if they want to succeed, must provide great service and products – and consistency, assurance, and an exceptional sales experience, which is why businesses must have powerful order management systems in place. Order management software systems are a key component for running a healthy business.
OMS systems exist for an abundance of reasons. Streamlining business operations, from front-of-house through production and the distribution processes, decreases unnecessary overhead expenses, controls inventory, strengthens customer relationships and more – all reasons why order management systems are critical.
Top five reasons why order management software systems are beneficial and a necessity
1. OMS systems improve customer satisfaction
Let’s face it, without satisfied customers, businesses will never grow the way they want to. Order management systems are used to track prospect and customer information, orders and order-specific details from quotes to fulfillment, pricing variations and detailed data of purchase history. Simply put, order management systems greatly reduce miscommunication between businesses and customers. The order management software system is there every step of the way ensuring customers buy happy, stay happy and keeps coming back.
2. OMS systems remove the element of surprise from your inventory
Whether selling one item or hundreds, businesses that do not know what they truly have on hand in real-time are asking for trouble. All it takes is one very uncomfortable phone call with a disgruntled customer that purchased an unavailable or non-existent item to know inventory awareness is critical.With an order management software system, real-time inventory updates are accessible to anyone in the company. Order management systems update inventory in real time and their predictive capabilities assist with reordering and order forecasts. Ultimately, inventory accuracy increases and overhead expenses decrease.
3. OMS systems assist with allocating time and resources properly, increasing efficiency
Not every order is created equal. Priorities lead the way in order fulfillment and customer satisfaction. Whether the order is treated separately due to unique processing, alternate packaging, or a predetermined customer-specific value, having an order management system in place ensures the appropriate allocation of time and resources. An order management software solution filters high-priority orders from general orders, reducing calls with unhappy clients whose orders were not received on time or as requested. When every necessary step-per-order is carefully conducted, and errors are dramatically reduced, overall productivity and efficiency increases.
4. Simplify multiple-channel sales with OMS systems
When it comes to sales in our modern world, we are no longer limited by access or distance. Businesses can sell in-store, on web stores, through EDI partners and with big box retailers. But the trouble is, how does a business keep track of orders flooding in from different avenues without making mistakes? Simply put, the right order management software system comes into play. Order management software systems streamline, filter, process and fulfill orders in real time, so no matter how many channels you sell through, orders are timely and correct.
5. OMS systems have powerful order managers that start with quotes and finish with invoices
So, you just got flooded with mass orders from several different customers. How do you keep all the paper straight? Order management software makes paper almost a thing of the past. The order manager tracks the process from the moment a quote is started and creates the invoice when appropriate. Long gone are the days of fumbling through piles of paper, shuffling files and wanting to scream when one specific piece of information has disappeared into the abyss. Instead of all the drama, the order management system stores all information neatly and accurately, ready to print, fax or email at any time.
Acctivate is a leading order management software system that equips small and midsized businesses in gaining control and streamlining business operations. Acctivate manages all the levels of the order processes efficiently, eliminating errors and reducing costs. Click here to learn more about Acctivate.